Bringing Brand Value To The Company
As one of sole agent companies and distributors in pumping field, Rajawali needs to improve itself by entrusting Dorado to create their website in order to lead the marketplace.
The product was less prominent, which is why Dorado had to find a distinct brand value to convey the essence of the website.
Dorado succeeds in determining the unique selling point, which is Rajawali’s brand value – the company’s service which truly exceeds competitors. Dorado highlighted and created the engagement program of a website to assure the value will be firmly rooted in the people.